I offer Search Engine Optimization Services to create enduring, long-term value for your business.
My comprehensive approach, from in-depth keyword research to thorough competitor analysis, results in a sustainable SEO strategy that boosts your search rankings, outranks your competitors, and ensures you don’t miss out on potential customers.
Improve Your Site’s Search Engine Performance with Professional & Ethical SEO Services
Do you want more customers finding your business online?
75% of consumers never make it past the first page of search results. If your website isn’t ranking near the top, you’re missing out on sales.
My managed SEO services can get your website ranking higher for your target keywords.
My strategic search engine optimization plan customized for your business and your competition delivers results like:
- Significantly increased organic traffic from search engines
- Higher conversion rates from qualified visitors
- Improved ROI from your marketing budget
SEO is really about People.
At Bricks & Clicks Marketing, my goal is to help you perform better in search and to provide a better user experience for your customers.
This customer-driven approach helps take your inbound traffic and guide visitors to take action on your site (aka conversions). I’ve helped our customers to increase search visibility, leading to more leads, more sales, and more revenue.
Ranking high doesn’t happen by accident.
It requires expert technical SEO coupled with powerful content and authority building.
Let me analyze your website and create an SEO game plan tailored for you. I use only ethical, sustainable strategies to build your online visibility.
Let’s Work together
What is SEO & How Does It Work?
SEO grows your website’s organic search traffic by improving how your site ranks in search results.
I optimize your on-site content and off-site properties to send clear signals to search engines about your business. This increased clarity and authority leads to higher rankings, more qualified visitors from search, and ultimately more customers.
When you partner with me, I audit your current SEO to create a tailored strategy for your goals, with ongoing optimization and improvements based on analytics & feedback.
Together, I’ll increase your
- Search visibility
- Traffic
- Leads
- Sales
My SEO service delivers results by targeting the right audience with the right message.
Get StartedMy SEO Services
I offer a full range of SEO solutions tailored to your business goals and needs.
Technical SEO Audits
Through comprehensive website audits, I analyze and improve your site’s technical SEO. I check that your site is fully optimized for top search engines. My audit identifies any issues hurting your rankings so we can fix them. I look at all aspects of on-site SEO, from site speed and structured data to indexation. My audits enhance your technical foundation for better rankings.
Keyword Research
I identify the keywords your audience searches for when looking for your products or services. This guides an effective keyword strategy targeted to terms with strong search demand. When your pages rank for those high-value keywords, you earn a steady stream of highly-targeted visitors. My keyword research ensures you create content optimized for what your customers search for.
Competitor Analysis
I study your competitors’ SEO strategies, including their target keywords, content, and backlinks. I identify what’s working well for them and what they’re missing (aka Competitive Gap Analysis) and incorporate the most effective tactics into your own custom SEO plan. This helps us build an optimal strategy to outrank your competitors in search results.
SEO Analytics Tracking
I closely track key SEO metrics like rankings, traffic, conversions, and lost links. Monitoring performance helps optimize strategies and results in increased organic traffic, conversions, and ROI. If certain tactics underperform, I pivot to new priorities. Measurement and refinement are critical to get the most from your SEO investment.
SEO Writing
My targeted content ensures that your content is relevant and valuable to your target audience, which in turn leads to increased engagement, conversion rates, and customer retention. With so much content available online, creating targeted content helps you stand out from the crowd and connect with your prospects.
Ethical Optimization
My SEO strategies fully comply with Google’s guidelines. We use ethical White Hat SEO techniques to earn genuine rankings through quality content and user experience. This sustainable approach delivers lasting rankings you can rely on. Unethical techniques may work briefly but often result in penalties.
Local SEO
Get your business found in local search results and maps while improving customer satisfaction, reputation, traffic, visibility, conversions, and revenue – all with the underlying mission of engaging a greater number of nearby customers.
WordPress Optimization
I customize WordPress SEO to boost your site’s performance using the right plugins, make sure WordPress is programmed to work better with search engines, and improve page speed for faster page loads and improved converstions.
On-Site Optimization
I optimize all aspects of your website, including content, images, speed, structure, and technical elements to improve search rankings – and so both search engines and site visitors understand what your page is about and if it’s relevant to them.
Ecommerce SEO
Drive more organic traffic to your online store by optimizing product and category pages, improving site architecture, building quality backlinks, and other key tasks.
Off-Site SEO
I increase your site’s search engine rankings by building backlinks, encouraging branded searches, and increasing engagement and shares on social media.
National SEO
For businesses wanting to rank nationwide, we expand your reach coast to coast and far beyond your geographic location.
Should My Marketing Dollars Go Towards SEO or PPC?
The ideal strategy combines SEO and pay per click advertising (PPC) to maximize your reach and return. But I realize that budgets are not limitless.
For clients with constrained budgets, I recommend prioritizing SEO. It delivers a consistent stream of organic traffic and new business over time. SEO does take weeks or months to build momentum, but pays off for years.
For those with more room in their marketing budget, I suggest adding PPC into the mix. PPC immediately puts your ads at the top of search results, generating clicks and leads quickly while SEO gains traction.
The combination allows you to achieve both long-term growth through SEO and faster short-term results from PPC. I can help find the right balance for your business based on your goals, industry, and budget.
My aim is the best possible ROI from your marketing investment.
Get StartedMy Integrated Search Engine Optimization Process
Effective optimization begins with analysis and strategizing. Here are the key steps we take:
- Kickoff Call: We learn about your business goals and vision in an intro call. This is where you’ll meet your dedicated marketing strategist.
- Comprehensive Audit: We audit your current SEO and digital marketing efforts to see what’s working well and identify improvement opportunities.
- Competitive Gap Analysis: We analyze your top competitors’ strategies to identify their optimization gaps and areas of opportunity.
- Keyword Research: We identify optimal search terms that will drive qualified traffic for your business, with a focus on easy wins in addition to more competitive terms.
- Strategic Plan: Leveraging audit findings, keywords, and competitive analysis, we create a customized SEO and digital marketing plan tailored to your goals.
Once we have a comprehensive SEO plan in place, we’ll optimize your existing website:
- Install tracking tools like Google Analytics to monitor rankings and leads.
- Optimize all website pages to follow current best practices for content, technical factors, speed, etc.
- Refine website elements like forms, buttons and links to maximize usability.
- Optimize images for faster load times, alt text, compression and more.
- Enhance security and trust with an SSL certificate and HTTPS encryption (optional but recommended).
SEO requires ongoing efforts to sustain and build upon initial optimization. Here are the key ways we continually improve your search presence:
- Create new, optimized website pages and blog content. Search engines favor websites that regularly add fresh content.
- Optimize your business listings (like Google My Business) and social profiles to be consistent, complete, and authoritative.
- Audit and enhance existing citations and directory listings to improve local SEO rankings.
- Build high-quality backlinks and local citations to increase domain authority and relevance.
We closely monitor your website’s SEO progress and search rankings. You’ll receive:
- Monthly analytics & reports detailing your traffic, leads, rankings, and campaign status. These easy-to-understand but comprehensive reports track meaningful metrics and results.
- Update emails when we have good news like improved rankings or new leads generated.
- Open communication; ask questions or get monthly optimization recaps.
How can SEO help your company grow?
Outrank Your Competition
You’ll be the one potential customers call first.
Get more Leads
I’ll make your phone ring and your email ding.
Attract the right customers
Your prospects will be better qualified.
Keep your sales team busy
Fewer cold calls.
More closed deals.
We’ll keep you busy too
More clients might require a bigger team.
Scale your Business
Increase your revenue and improve your ROI.
Ready to Start Your Climb? Get Started with a $99 No Obligation SEO Audit Today!
MY SEO plans include:
Custom SEO Strategy Plan
Home Page SEO optimization
Website Performance Audit & Fixes
Website SEO Configuration
Keyword Performance Tracking
Competitive Gap Analysis
Monthly Strategy Discussions
Google Analytics Setup & Configuration
Google Search Console Setup & Configuration
Learn more about SEO
Linkbuilding is Dead – Hallelujah!
The Birth of PageRank: A System Designed to Be Gamed When Google created PageRank and decided that incoming links indicated a webpage’s value, it set the stage for a system that could be easily gamed. Anyone with enough money could boost their PageRank and, consequently, their rankings in search engine … Keep reading
SEO Key Performance Indicators for Maximizing Revenue & Organic Traffic
In today’s ever-evolving digital landscape, achieving and measuring SEO success is paramount. SEO (Search Engine Optimization) is a multifaceted discipline that demands vigilant monitoring of Key Performance Indicators (KPIs) to gauge the effectiveness of your strategy. In this comprehensive guide, we will explore what KPIs are, and we’ll delve into … Keep reading
Optimizing Website Homepages for Businesses
Do you feel like your website can be doing more for your business? Do you want more people to visit your website, learn about your business, and become customers? But how? What content does your website need? How should it look? Will it help your business grow? Should you copy … Keep reading
